Who are we ?

Flyup was born in May 2010 by husband and wife team Simon & Angela Ruskin.  The concept of uplifting came when Simon, a keen DH rider returned from a Mountain bike holiday in France. Like many people he had a busy life and got fed up of spending most of his precious riding day pushing up rather than riding. They launched their first uplift service at the Cannop Cycle Centre at the Forest of Dean helping to firmly put the cycle centre on the DH map! 

In 2013 the opportunity came to purchase and develop a 100 acre farm on Crickley Hill in Gloucestershire. The 417 Bike Park is the biggest privately owned mountain bike facility in England offering a variety of riding disciplines within one venue.

Since our initial opening, we have added more tracks, clubs for kids, 1-2-1 coaching programmes and so much more. From beginners to advanced riders we have something for everyone.

Simon Ruskin

Founder

Angela Ruskin

Director

Laurence

General Manager Since 2020

Len

Business Development Manager and Head Coach. Since March 2016

Tom

Grounds Manager and Coach since 2015

Dave

Grounds Supervisor since July 2016

Ashley

Transport Supervisor since July 2016

Amy

Cafe Supervisor since July 2019

Brandon

Grounds Crew, Uplift Driver and Coach since June 2018

Ethan

General Assistant since March 2016

Bryn

General Assistant since March 2016

Gemma

Admin Assistant since December 2019

Laura

Admin Assistant since February 2020

Olivia

Admin Assistant since June 2019

Lily

Admin Assistant since March 2016

Joe

Cafe Assistant since 2019

Molly

Cafe Assistant since July 2020